Sport and Beyond (S&B) is proud to announce their continued partnership with The Dame Kelly Holmes Trust (the Trust)

Sport and Beyond is continuing its support as an official training partner of the Dame Kelly Holmes Trust, driving the personal development of the GiveBack Team and athlete mentors who inspire positive impacts on the lives of young people across the UK.

S&B, a growing training and consulting company, specialises in helping athletes take the qualities and skills learnt during their sporting careers into new careers. S&B Programmes also help businesses of all sizes drive high performance within their people, with a focus on behaviours, attitudes and skills, and by helping clients to embrace high performance techniques and lessons from elite sports within their organisations.

Dame Kelly MBE became the first British female athlete to win both the 800m and 1500m at the Olympic Games, securing her place in history. She finished her illustrious career with twelve major championship medals from the Olympics, Worlds, Europeans and Commonwealth Games.

Dame Kelly founded the Trust on the eve of the Beijing 2008 Olympics, with a vision to get young lives on track by using the unique skills of world-class athletes to engage, enable and empower. This ethos runs through Trust and provides athletes with invaluable experience and support to help them lead successful lives beyond sport.

The Trust has become one of the leading charities in its field and its athletes accelerate and amplify five key attitudes in the young people they work with: focus; resilience; motivation; confidence; and determination.

S&B are supporting the Trust in their continued development of world-class training and skills programmes to support the Trust’s GiveBack Team and benefit young people, believing every one needs a hero – someone to look up to and be inspired by.

Adam Whitehead, Head of Athlete Programmes said: “We are very excited to be working with Catherine and the team at S&B. The Trust works with some fantastic partners and we are honoured to have S&B as trusted advisors and supporters. They truly understand our goals and vision for the future and will help us to support the GiveBack Team - Olympians, Paralympians and top athletes who have experienced the highs and lows of world-class competition to enable them to continue to make the most of their skills and experience to improve young people’s lives.”

Catherine Baker, founder of S&B said: “This is a really exciting time for S&B and we are looking forward to continuing to work with Dame Kelly, the team at the Trust, the athletes and the young people the Trust supports. With our experience from sport, business education we hope to add to the Trust’s legacy of reaching over 300,000 young people (aged 14-25) from diverse backgrounds and supporting over 400 athletes to help them Understand | Focus | Excel.” For further information about this partnership, please contact Sport and Beyond at: or the Trust at: